• Customize the release on this page and print it on club letterhead. Send it to local newspapers, television, cable and radio stations at least two weeks prior to your event.

• A day or two before the event, call the media and request a reporter and photographer or camera crew to cover your event.

• Send a thank-you letter to the appropriate media if your event is covered.

• Send a follow-up news release after your event. Include photos and statistics you may have on attendance, interesting occurrences, notable attendees, etc.

• Your Project Report postcard is due at Headquarters after you conduct your project and before Nov. 14. The information may be used in a national news release.

Advertising
If your club would like to place a National Day of Service ad in a local newspaper, they can be downloaded from the website at www.nationalexchangeclub.org/memberarea.

Proclamations
Educate a local public official or celebrity about your club’s activities. Ask the mayor to sign a proclamation endorsing your club’s event.

PSAs
Television PSAs featuring Malcolm Jamal Warner, Tia Mowry and Amy Davidson are available. Submit them to television and cable broadcast stations or show them at a club event. Radio PSAs are also available on CD promoting Exchange and the National Day of Service. Call us at 800-XCHANGE (800-924-2643) or visit our website at www.nationalexchangeclub.org to order PSAs.

Event Checklist

Exchange Projects

Quick & Easy Projects

Recruiting Tips

Publicity Suggestions

Sample Press Release

Sample Proclamation

National Day of Service

Report your Project Here