The campaign focuses on distributing Blue Ribbon cutout cards and Blue Ribbon pins to raise funds both locally and nationally.

Each Exchange Club is asked to distribute either Blue Ribbon cutout cards or pins throughout the club’s community to symbolize hope for those affected by child abuse.

Blue Ribbons can be purchased from the National Exchange Club Supply Department. Cutouts are sold for $18 in quantities of 250, and pins are sold for 25 cents each, minimum order of 50. Your club should distribute the cutouts or pins to the public for a minimum donation of $1, and contribute the proceeds to a 501(c)3 nonprofit organization such as the National Exchange Club Foundation or a local Exchange Club Child Abuse Prevention Center.

1. Select a Blue Ribbon campaign chairperson.

2. Order campaign materials from the National Exchange Club Supply Department.

3. Give a quantity of Blue Ribbon cutout cards or pins to each member prior to the month of April. Explain that the goal is to distribute cutouts or pins for those affected by child abuse, and to involve the entire community. Have members distribute and sell the Blue Ribbons for a minimum donation of $1 during the month of April, National Child Abuse Prevention Month.

4. Have members recruit area sponsors such as grocery stores, convenience stores, coffee shops, banks, schools, restaurants, shopping centers, strip malls, governmental offices, toy stores, pizza chains, gas stations, corporations, day care centers, religious organizations, etc., and distribute Blue Ribbon cutouts and pins.

5. Send out news releases to local media, informing them of your club’s involvement in the national Blue Ribbon Campaign. Include a complete list of sponsors for additional publicity.

6. Collect funds from all participants and sponsors. Donate funds raised to a local child abuse prevention organization or the National Exchange Club Foundation.

7. Promote your success to local media through news releases or follow-up calls to newspapers, radio and television stations. This might be a great photo opportunity for your club.

The Blue Ribbon cutouts are two-color, with the theme "Making A Difference in the Life of A Child." This attractive card has a place for the donor to write his or her name.

There are several styles of Blue Ribbon pins available through the Supply Department for distribution to the general public. Plastic campaign pins are 25 cents each, minimum order of 50, and can be used for a variety of promotions. Also available is an enamel Blue Ribbon pin and a crystal Blue Ribbon pin. For information on prices and quantities, see the enclosed order form or contact the National Headquarters Supply Department, 800-924-2643.